Baci Chocolates

[PROJECT] Baci Chocolates

[CONCEPT] Baci's origin story is having love notes inside of tis chocolates, so I wanted to keep that sparkle of love still shining. I wanted it to sparkle so I designed it so that the stars represent a lover's spark that they see in a loved one's eyes. This design is a simpler take on the original, but still has the same feeling.

[SOLUTION] With Baci as a well-known brand, I kept the logo typeface and the colors. I gave each flavor a different color to create a hierarchy within the brand. To add the sparkle in the concept, I had the boarders and logo rubdown transfer with metallic silver.

[KEYWORDS]   ELEGANT | SOPHISTICATED | CLUTIVATED | FINE | NOBLE